Good prospects for cosmetic packaging, glass packaging still has irreplaceable advantages

[China Glass Network] Visiongain, a London-based business information consulting service company, publicly published a 231-page report on the development prospects of materials and uses for the cosmetics packaging market in 2016-2026. The report said that the scale of the international cosmetics packaging market is expected to reach 324 this year. One hundred million U.S. dollars. As the two main forms of cosmetic bottle packaging, what is the future development of plastic and glass packaging?

In general, the texture of cosmetics is divided into solid granular (powder), liquid and emulsion cosmetics, creamy makeup, which makes bottle packaging more widely used in cosmetic packaging. At the same time, the cosmetics themselves do not have a distinct appearance, they must be able to express their own characteristics through a beautiful and unique packaging design.

As far as the current situation is concerned, the advantages of plastic packaging are significant. It is light and inexpensive, and can be made in a variety of sizes, transparent, and opaque. At the same time, the printing performance of plastic bottle packaging is very good, and the specification, logo and barcode can be directly printed on the surface of the container by means of thermal transfer, inkjet, printing and the like. In recent years, the rapid development of PET resins in cosmetic containers has led to a major revolution in replacing glass bottles with plastics. Plastic products have occupied more than 80% of the packaging market for cosmetics, becoming the main packaging container for cosmetics.

Compared with the proportion of plastics, the proportion of glass packaging in cosmetic packaging is less than 8%. However, glass still has irreplaceable advantages in this field, and it is still the preferred material for high-end cosmetics in the short term, and the reasons for this situation are as follows.

First, the quality of glass bottles is better than plastic bottles. Elegant and elegant is the charm of glass bottles. It can be made of frosted or transparent. At the same time, the thick feeling of glass bottles can increase the trust of consumers and improve the grade of cosmetics. This is impossible for plastic packaging. . At present, most perfumes are still packaged in glass bottles. For example, BVLGARI's women's fragrances in Italy are designed with a refined and refined tradition. The streamlined frosted glass bottle highlights its clean lines, and the bottle is soft emerald green, conveying a fresh and elegant character. Second, the glass bottle packaging has a good sealing performance. For some cosmetic products with whitening and nutritional effects, they contain a lot of nutrients like food, but they are easily oxidized. This requires that their packaging needs excellent sealing and the effect of oxygen on these cosmetics. In addition, volatile perfumes have high requirements for the high barrier properties of the package. The barrier of the glass bottle is undoubtedly more competent than the plastic bottle in protecting the contents. Therefore, some cosmetics that take the high-end route still prefer glass bottle packaging. At present, plastic bottle packaging has a large share in cosmetic packaging and is widely used, but glass bottle packaging also has its irreplaceable advantages. The cosmetic packaging of glass texture should still take the high-end route in the future, and also increase its technological content.